alexandre.by
Nike · Own the night
A night run in the rain, told entirely through the Nike Run Club app.
Digital creator and AI automation
Alexandre By
Available now · Geneva area
> I make motion design ads
Video, web and AI automation, next to Geneva. Open an app, or ask my assistant.
In short
Alexandre By, digital creator and AI automation specialist, next to Geneva.
- Automation: AI agents in production (Hermès), Make and Notion workflows.
- Motion design and editing: vertical ads animated in code (Remotion).
- Products: CoolSEO and MesEtoiles, two SaaS designed and launched end to end.
- Field experience: manager at Quick, independent car sales.
Skills
skills.json
AI automation
- AI agents
- Claude Code
- OpenAI and Claude APIs
- Make
- Discord bots
- VPS server
Video and motion
- Premiere Pro
- Remotion
- Sony Vegas
- Submagic
- short-form
AI content
- ChatGPT
- Claude
- Higgsfield
- ElevenLabs
- Photoshop
Web, SaaS and SEO
- websites
- SaaS
- SEO and GEO
- Beedeez
- Rise Up
Workflow
- Notion
- Make
- HubSpot
- Odoo
- Folk
Languages
- french : native
- english : fluent, professional use
- spanish : basic
{ "ai_automation": [ "AI agents", "Claude Code", "OpenAI and Claude APIs", "Make", "Discord bots", "VPS server" ], "video_motion": [ "Premiere Pro", "Remotion", "Sony Vegas", "Submagic", "short-form" ], "ai": [ "ChatGPT", "Claude", "Higgsfield", "ElevenLabs", "Photoshop" ], "web_saas_seo": [ "websites", "SaaS", "SEO and GEO", "Beedeez", "Rise Up" ], "workflow": [ "Notion", "Make", "HubSpot", "Odoo", "Folk" ], "languages": { "french": "native", "english": "fluent, professional use", "spanish": "basic" }}My videos
montage.app
Monitor 00:00:00:00
0:00 / 0:00
Space: play · J / L: project · M: sound
Ad · 2026
Nike Own the night
Concept ad, not commissioned by the brand
A night run in the rain, told entirely through the Nike Run Club app.
- role
- Concept, motion design, editing, sound
- format
- 9:16 · 0:24
- tools
- Remotion, ElevenLabs, Photoshop
Motion design · 2026
Spotify Every mood has a sound
Concept ad, not commissioned by the brand
Four moods, four music-driven animations, in 15 seconds.
- role
- Concept, generative motion design, editing
- format
- 9:16 · 0:15
- tools
- Remotion, ElevenLabs
Ad · 2026
easyJet Where to next
Concept ad, not commissioned by the brand
From take-off to the window seat in 14 seconds, without a single price on screen.
- role
- Concept, motion design, editing, sound
- format
- 9:16 · 0:14
- tools
- Remotion, ElevenLabs
Ad · 2026
easyJet Et maintenant, on va où ?
Concept ad, not commissioned by the brand
The French cut, 25 seconds, full of objects but never too busy.
- role
- Concept, motion design, editing, sound
- format
- 9:16 · 0:25
- tools
- Remotion, ElevenLabs
Product · 2026
MesEtoiles Product video
The launch video for MesEtoiles, my training SaaS for retailers.
- role
- Product, script, motion design
- format
- 9:16 · 0:45
Social · 2026
CoolSEO Google's 3 criteria
A TikTok for local businesses, starring Alex and Frosty, CoolSEO's mascot.
- role
- Writing, editing, animation
- format
- 9:16 · 0:34
- tools
- Remotion
0:000:100:200:300:400:501:001:101:201:301:401:502:002:102:202:30
V1
A1
Automation and AI agents
agents.app
Automation and AI agents
I spot repetitive work and hand it to AI, with guardrails: nothing goes out without human approval.
- 01Triggeran email, a job post, a schedule
- 02AI agentreads, sorts, drafts
- 03Approvalone human click on Discord
- 04Actionsend, publish, update the CRM
Demo: a sample scenario, replayed in a loop
01 Inbox
02 AI agent
03 Approval
04 Action
Hermèsin production
My team of AI agents on a server: a director and agents per function (growth, marketing, sales, product). They monitor, draft messages and content, then wait for my go-ahead on Discord.
Content studioautomated
Script, ElevenLabs voice and Remotion video rendering on a server: a series of images or videos comes out ready to post.
Frosty, CoolSEO's agentSaaS
It audits the client's website, ranks priorities and prepares the fixes, 24/7.
Make and Notion workflowsprocess
From brief to delivery: tasks, follow-ups and CRM (HubSpot, Odoo, Folk) wired together.
What I can do for a team
- Map the repetitive tasks and estimate the time to save.
- Pick the right tools: ChatGPT, Claude, Make, APIs.
- Build agents with human approval and monitoring.
- Train the team so they actually use them.
CoolSEO, my SaaS
coolseo.app
coolseo.app/enOpen
CoolSEO, my SaaS
CoolSEO audits websites for local businesses and checks whether ChatGPT, Gemini and Perplexity recommend them. I designed and launched it end to end.
- A free SEO audit in one minute, on Google and in AI answers.
- Frosty, an SEO consultant working 24/7 on every client's website.
- Bilingual site, Stripe subscriptions, Next.js and Supabase, in-house videos and posts.
Experience
parcours.sh
alex@os:~$ whoami
alexandre_by: digital content creator, freelance since 2021
alex@os:~$ cat parcours.log
[2021 - present]
Freelance digital content creator, Vibe Studio (remote)
Editing and motion design, AI agents and process automation, websites for small businesses, CoolSEO and MesEtoiles.
[Jan 2025 - Jul 2026]
Independent car sales agent, ABY AUTO (Clermont-Ferrand, France)
Client files from first contact to delivery, around 5 sales per month.
[2023 - Nov 2024]
Shift manager, Quick fast food (Clermont-Ferrand, France)
Recruited and trained new staff, led teams during service, scheduling, ordering and stock.
[Sep 2021 - 2023]
Crew member, Quick (Clermont-Ferrand, France)
During my studies.
alex@os:~$ ls projets/
coolseo.apphermes-agents/mesetoiles/motion-ads/small-business-sites/e-learning-beedeez-riseup/
alex@os:~$ cat formation.txt
[2021 - 2023] BTS MCO, two-year degree in business and retail management, Institution Saint-Alyre, Clermont-Ferrand
[2021] Baccalauréat (high school diploma), Institution Saint-Alyre
The video game version
alex.exe
STATUS: AVAILABLE
Hover over me.
PLAYER 1XP since 2021
ALEX
Class: creator
Inventory
- AI agentsHermès, live
- CoolSEOlive SaaS
- MesEtoilesSaaS
- Motion ads4 concepts
- TikTok videosongoing series
- Car sales~5 sales/month
- LanguagesFR EN ES
Special move
An idea at night, an animated ad by morning.
Quick questions
Assistant
Hi! I'm Alexandre's assistant. Ask me anything below.
Answers written by Alexandre.
Get in touch
contact.vcf
Alexandre By
Digital creator and AI automation
Available now, for a job or a freelance project in the Geneva area.
phone+33 6 09 41 23 56 linkedinlinkedin.com/in/alexandre-byAnnemasse, Greater Geneva
Send an emailreels.app
alexandre.by
Spotify · Every mood has a sound
Four moods, four music-driven animations, in 15 seconds.
alexandre.by
easyJet · Where to next
From take-off to the window seat in 14 seconds, without a single price on screen.
alexandre.by
easyJet · Et maintenant, on va où ?
The French cut, 25 seconds, full of objects but never too busy.
alexandre.by
MesEtoiles · Product video
The launch video for MesEtoiles, my training SaaS for retailers.
alexandre.by
CoolSEO · Google's 3 criteria
A TikTok for local businesses, starring Alex and Frosty, CoolSEO's mascot.
nike-own-the-night.doc
Ad · 2026 · Concept ad, not commissioned by the brand
Nike : Own the night
A night run in the rain, told entirely through the Nike Run Club app.
- role
- Concept, motion design, editing, sound
- format
- 9:16
- length
- 0:24
- tools
- Remotion, ElevenLabs, Photoshop
The idea: no actor, no shoot. The whole story happens on a phone screen, the way you actually run with the app.
9:47 PM, rain. The phone lights up, Nike Run Club starts, the route draws itself up to 10.02 km. The shoe shows up in white and volt, then pink: my own shoes, photographed and cut out.
Everything is animated in code with Remotion: interface, type, rain. Sound and music are synced frame by frame, up to “OWN THE NIGHT.” and the final swoosh.
Motion design · 2026 · Concept ad, not commissioned by the brand
Spotify : Every mood has a sound
Four moods, four music-driven animations, in 15 seconds.
- role
- Concept, generative motion design, editing
- format
- 9:16
- length
- 0:15
- tools
- Remotion, ElevenLabs
A green dot becomes a line, then a band: the opening sets the film's visual grammar.
Morning run: type cuts and a data table. Late night: a generative stroke field that settles into rings. Heartbreak: a shape that cracks open. Party: a radial burst driven by the audio.
Everything folds back into a green dot that turns into the play button. Social format, 15 seconds, one idea per mood.
Ad · 2026 · Concept ad, not commissioned by the brand
easyJet : Where to next
From take-off to the window seat in 14 seconds, without a single price on screen.
- role
- Concept, motion design, editing, sound
- format
- 9:16
- length
- 0:14
- tools
- Remotion, ElevenLabs
A runway taking off, kinetic type, then a boarding pass: split-flap board, stamp, tear-off.
The flight draws itself in dotted lines with counters, and the window opens onto four illustrated destinations.
It ends on easyJet orange. The goal: make you want to leave, not sell a ticket.
Ad · 2026 · Concept ad, not commissioned by the brand
easyJet : Et maintenant, on va où ?
The French cut, 25 seconds, full of objects but never too busy.
- role
- Concept, motion design, editing, sound
- format
- 9:16
- length
- 0:25
- tools
- Remotion, ElevenLabs
“YOUR WEEKEND STARTS HERE.” in type, then a top-down suitcase that fills up and zips shut.
The boarding pass gets a “LET'S GO” stamp, folds into a paper plane and takes off.
On the music drop, the window blind lifts onto holiday snapshots, then everything ends in the orange disc.
Product · 2026
MesEtoiles : Product video
The launch video for MesEtoiles, my training SaaS for retailers.
- role
- Product, script, motion design
- format
- 9:16
- length
- 0:45
The starting point: today, customers ask an AI which shop to pick.
The video shows it through the interface: a search being typed, an AI answer, one name standing out.
Then MesEtoiles' promise in three points: trained teams, reviews coming in, an AI answering for you.
Social · 2026
CoolSEO : Google's 3 criteria
A TikTok for local businesses, starring Alex and Frosty, CoolSEO's mascot.
- role
- Writing, editing, animation
- format
- 9:16
- length
- 0:34
- tools
- Remotion
The topic: Google says it itself, it ranks local businesses on three criteria.
Each criterion lands on a frosted card, in CoolSEO's glacier style, with Alex and Frosty on screen.
The lesson fits in one line: two out of three criteria are in your hands. Part of a series I write, edit and animate.
tldr.txt
In 10 seconds
Alexandre By, digital creator and AI automation specialist, next to Geneva.
- Automation: AI agents in production (Hermès), Make and Notion workflows.
- Motion design and editing: vertical ads animated in code (Remotion).
- Products: CoolSEO and MesEtoiles, two SaaS designed and launched end to end.
- Field experience: manager at Quick, independent car sales.
Available now, Geneva area.